Well thought out and well designed websites are essential in making a good impression. According to the Nielsen Norman Group, most website users stick around less than 59 seconds. So, if you don’t capture a user’s attention in less than a minute, you’ve lost them. Around 55% of visitors spend less than 15 seconds on a website! That gives you even LESS time to capture their attention.
“The first impression is the best impression” – says every mother, everywhere!
Content marketing is essential. Putting out well written content on a regular basis across all platforms will most definitely improve your custom. These ‘platforms’ include websites, of course, but also social media, email campaigns and printed collateral too.
Your focus needs to be on giving customers information that is:
- Will help build your reputation
At Magnificent Stuff, we offer the whole package. Unlike most marketing agencies who thrive on design work, we deliver content which will work alongside your design and brand, all in-house. We love getting to know our clients and their products/service, so who better to write about it than us?
We have compiled our top tips for content creation so that you will have more success in winning clients and customers:
1. Know your audience and know their requirements
2. Be clear and concise
3. Share your knowledge and passion
4. Be consistent in tone of voice and format
5. Tell stories!
6. Spread the word via social media
If you need any help with content creation, please contact us today!